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  • Marketing Campaign Manager

    An exciting opportunity has arisen at Cutting Edge Services for a Marketing Campaign Manager.

    KEY DETAILS

    Job Description

    As Marketing Campaign Manager you’ll be responsible for managing marketing campaigns, for helping to drive awareness to audiences, customers and clients throughout the UK & EIRE meat and food industries.

    Your activity will help result in audience growth, eCommerce revenues and qualified sales leads.

    Main responsibilities

    • Work with stakeholders to plan and deliver a variety of marketing campaigns for all areas of the business and to ensure target objectives are met.
    • Ensure all marketing campaigns on time and to budget.
    • Conducting regular reviews and analysis to help ensure leads are qualified and progress through to the sales funnel.
    • Employ a strategic approach with targeted campaigns focused on specific segments to drive leads and conversions.
    • Manage the implementation, tracking and measurement of email marketing & offline campaigns with the aim of acquiring and retaining customers and drive new ideas.
    • Manage email and eCommerce data.
    • Set up, test, and optimise an extensive suite of intelligent automated / triggered campaigns
    • Write, edit and proofread copy for marketing campaign materials
    • Ensure that the organisation’s brand identity & tone of voice is adhered to in campaigns across all channels
    • Produce regular monthly dashboard reports of campaign results, including web analysis and evaluation of KPIs / ROI
    • Ensure accuracy & excellent quality standard of marketing campaign materials
    • Support with administering the company websites & other marketing channels
    • Keep on top of current trends in marketing & the food industry to inform campaigns

    Required skills and knowledge:

    • Excellent communication and written English skills (essential)
    • Experience of copywriting
    • A high standard of numeracy and ability to manage data and drill through datasets using Excel, of which you will have a strong skill level (essential)
    • Experience of tracking, measurement and analytics of digital marketing content performance (essential)
    • Experience of inventory management on an eCommerce platform (essential)
    • Must be able to demonstrate an understanding of digital marketing (essential)
    • Strong organisation and forward-planning skills (essential)
    • Creative approach with a good eye for design (essential)
    • Experience and an understanding of email marketing and CMS platforms (essential)
    • Competency with HTML (desirable)
    • A good understanding of working closely with sales teams (essential)
    • Previous management of a PPC and or SEO agency would be advantageous

    System experience:

    • Magento (desirable), but must have eCommerce experience
    • Mailchimp (essential), or experience of similar esp
    • LinkedIn and Facebook (experience of FB Business Manager would be advantageous)
    • MS Office (essential)
    • Sage (desirable)
    Package

    A rewarding, competitive salary is on offer, along with a great opportunity to develop and grow your skillset.

    To apply for this opportunity, please forward your CV to hr@cuttingedgeservices.co.uk. Alternatively, for further information, you can also call Samantha Price, HR Manager, on 01772 956226.

    To apply and be considered for this position, please send your CV directly to hr@cuttingedgeservices.co.uk

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